Business Resilience Roadmap: Strategy and winning work
This section of the RIBA Business Resilience Roadmap offers essential guidance and practical tools for adopting a future focus while maintaining a healthy pipeline of work.
How to benchmark your performance against other practices
Use the anonymous RIBA Business Benchmarking Tool to inform your decision-making
Taking a strategic approach to business development
Clients and practitioners share tips and successful examples
Six essential PR tips to attract new clients
Rob Fiehn shares common sense strategies to boost your visibility
Planning ahead during difficult economic times
Tough economic times are an opportunity to review your business strategy and long-term goals
Tips for using digital media to market your practice
Tools and strategies for reaching your target market and win new work
How to stay agile and future-focused
Tips for gathering market intelligence and mapping out future scenarios likely to influence demand for architectural services
Is it time to diversify your portfolio?
Diversifying the sectors you work in can help ride out peaks and troughs
Build up your practice brand
Promote your expertise and ethos to win new work
Could you win work by pitching to large practices?
Collaborating with bigger practices is one way of stepping up into more ambitious schemes. Small practices should leverage their unique advantages
How to win a pitch to a developer client
Show that you understand what success means to them
How research can benefit the bottom line
Using research as a springboard to expand into new services and markets
Can you promote your practice using your projects from a previous employer?
Why asking permission and doing your due diligence is vital for staying on the right side of the law
Ways to explain Professional Indemnity Insurance exclusions to clients
What should clients be made aware of and what should your contract exclude?
Navigating contractual and liability risks in uncertain times
Learn more about how to get all contract parties involved to keep projects moving
How to make friends and influence clients
Find out about the influencing skills that are a key component of the architect’s toolbox
Three essential strategies for winning new work
Does your practice have a mission statement and do you know your goals?
Is your practice in need of a business health check?
Diagnose your practice’s weak spots and draw up a business plan
How project analysis data can help architects increase their market share
Learn how the architects’ profession can increase its market share
Diversifying into other sectors
Hear from two practices that have identified new sectors to branch out into and cultivate new business opportunities
Eight ways to better pitch to developers
Learn how to engage more efficiently with developers from a unique perspective
How to improve value-based procurement decisions
Discover the benefits of collaborative relationships between clients and suppliers from the outset of a project
Engaging with local planning authorities
Learn how taking a less adversarial approach may help to improve relationships
What next?
The Business Resilience Roadmap contains two other sections, providing useful guidance and support on:
Tell us what you think
We value your feedback. Your insights and experiences of responding to challenging economic times are invaluable and help to inform the content we produce. Please email the Practice team with any feedback, knowledge or observations you are willing to share.
RIBA Continuing Professional Development
As part of the flexible RIBA CPD programme, the content in the Business Resilience Roadmap counts as microlearning.
Find out more about the updated RIBA CPD Core Curriculum and fulfilling your CPD requirements as a RIBA Chartered Member.
Don't forget to record your CPD online on any device after you have read the Resilience Roadmap contents.